Webby Honoree Webby Honoree Felis Ödülü Felis Ödülü Altın Örümcek Altın Örümcek Kristal Elma Kristal Elma
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A whole new ‘Challenger Brand Framework’ for the Beauty Giant Coty!

Idea Bakery has re-defined Brand Building for Coty Global with a Challenger Spirit and Beauty/Luxury lens.
02 May 2019 1min.

The new framework has been rolled out from Los Angeles to Buenos Aires & Geneva to Dubai, training all Coty Marketers to help liberate diversity in beauty.